Black Friday and Cyber Monday are only weeks away. The scary part about that fact is, the process of preparing for Black Friday and Cyber Monday can also take weeks. But don’t worry! We’re here to help.

Chances are, 2020 will absolutely blow previous records of online sales away. A couple of reasons for that happening are:

  • Last year, US shoppers spent $7.4 billion online during Black Friday — that’s 20% more than in 2018.
  • This year, because of the pandemic, 62% of consumers said that nothing could persuade them to physically enter a store on Black Friday — so…

eCommerce holidays
eCommerce holidays

2020 has been the year of the layoff. In Europe, England has just announced another national lockdown while France, Germany, Belgium, and Ireland have shut down large portions of their societies. Meaning e-Commerce businesses are now in demand more than ever.

All business owners need to be on high alert, because as worldwide COVID-19 cases continue to climb, they could be ordered to shut down at a moment’s notice. Many assume that airlines were hit the hardest from the pandemic, but retail layoffs were about 40 times higher, and affected nearly 2 million people in the United States alone.

The…


The evolution of website design began in the early ’90s. During this era of technological antiquity, websites were incredibly simple. First-time users brand new to the internet, connected with dial-up modems. Then, from the mid-90’s into the early twenty-first century, came the technological renaissance; this era ushered in the use of flash and visitor-focused designs with background images and 3D buttons for navigation. Today’s technological industrial era is the longest active one, beginning in the mid-2000s and extending to present; our latest era gave way to the advent of Web 2.0 and the emergence of no-code website builders using templates…


Need Extra Cash? Learn How You Can Make Money from Home Today

Working from the comfort of your own home and generating a steady income for many is a but a dream. Whether it’s full or part-time work, more and more people are finding the joys and advantages of working from home.

Bookmark Design Agency Program lets you do just that. Its software allows you to create your very own website design agency from the confines of your home. Now, working from home doesn’t require you to be a graphic designer or coder. Simply, use the power of Bookmark, a cutting edge website builder with the power of artificial intelligence, to create…


One of the most important aspects of your marketing efforts, aside from having a responsive website, is growing your email list.

With a huge number of people who have their own email accounts, email is still the best way to reach them. It is a good idea, then, to continuously look for ways to get more people to subscribe to your marketing emails through your newsletter.

This is because a growing list can generate buzz regarding your business, increase your bottom line, build stronger relationships, and, more importantly, attract new customers.

If you’re looking for ways to exponentially…


Running a business can be overwhelming for entrepreneurs because of their limited time: answering phone calls, attending client meetings, responding to emails, and solving technical problems.

Mastering time management skills are essential for your business’ success. Time is a perishable commodity and, once lost, cannot be recovered. Whether it’s meeting a client to close a business deal or preparing a product launch, time is a key factor deciding if your business succeeds or fails.

The reality is no one can add more hours to their day. Instead, we have to master the art of effective time management. …


In the past few years, a lot of people have learned it’s easier now, more than ever, to be an entrepreneur. All one needs is a product, internet connection, responsive website, and they have a business.

The number of online businesses are continuing to grow. Virtually anyone can be an online entrepreneur today. Some make products, themselves (Etsy), while others purchase products to sell online (eBay or Amazon).

Before you jump on the bandwagon, however, you need to have some basics already set up, like a product to sell and a website to sell from.

The most difficult…


Crowdfunding is the process of collecting funds through a holistic approach of numerous participants. It is usually in the form of a mass level collection of funds through donors and investors or both. The funds collected are used to support the efforts of, primarily, businesses, who started the process. Today, this funding is done for a wide variety of purposes, with charity being the most notable.

The motivation behind crowdfunding participation comes from the donor’s feeling that he or she is equally responsible for the success of the business. Crowdfunding is a viable option for many starting businesses…


In an age of competitive digital marketing, having a responsive website and creating good content is only half the battle.

When people take time to read your content and like it, they could potentially propel it to viral status. However, what guarantees an article or piece of content will gain massive readership?

Remember, you need to have an engaged audience to make this happen. Even the best-written evergreen content can be dead in the water without an audience to send it to.

How, then, do you maximize your reach, so it reaches both your existing and potential customers?


Affiliate marketing can be described as outsourced marketing. It’s a process that involves you hiring a third party who is compensated for bringing business to you.

Affiliates will typically use a blogs, email newsletters, and videos to drive customers to your website; however, they only get paid when visitors convert into customers. Driving traffic to your site may be a plus, but conversions are what drive your business. This is what affiliate marketing is all about.

The purpose of generating traffic is to get more customers. If your website gets a million visitors a month but your visitors never make…

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