The 5 Kinds of People You Need in Your Startup

People have different expectations when starting up a business and making their own responsive website. A number of entrepreneurs mainly focus on success and fast returns.

Rarely do people focus on the basic structures that can lead to success. Honestly, this is one of the main reasons why most startups fail!

In most cases, the scope of a new business will determine the size of a team you’d wish to bring onboard. For instance, when Larry Page and Sergey Brin co-founded Google, they didn’t know they would need Android developers in the future.

The foundation they laid through their innovative skills and ideas has seen Google become a giant search engine. Back then (1998) Google was just a new business.

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In short, Larry Page and Sergey Brin had a common goal and their efforts complemented one another.

Your team, then, should first have a common goal.

Here’s a well-known quote from Bill Gates: “I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it.”

Well, this sounds interesting. What does this imply, though?

It means that we need team members with different traits in order to succeed. There is no individual who is 100% perfect.

Even Mark Zuckerberg depended on Dustin Moskovitz, Eduardo Saverin, Andrew McCullum, and Chris Hughes to complete the team.

Here are the types of people your startup really needs:

1. Innovative and creative

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We live in a dynamic and competitive world. Without innovation and creativity you could not expect anything from your business.

Indeed, this is the backbone of any new business. Remember, a new business should focus on product differentiation and niche specialization. That is, you should bring a better product than one that exists in the market today.

Let’s look at these examples in the tech industry:

  • Telegram Messenger
  • Blackberry Messenger
  • WhatsApp Messenger

Telegram became popular due to its security measures. This compelled WhatsApp to implement end-to-end data encryption.

Blackberry Messenger, although one of the oldest, it is not popular since the company did not evolve in time to keep up with market demands.

2. Detail and process-oriented individuals

An individual who is detail-oriented will conduct exhaustive research about the business idea at hand. They will enumerate all factors that may affect the business.

Any business requires a comprehensive plan on how every element will be implemented to realize the objective.

A detail-oriented individual should also work closely with a process-oriented individual who should be able to answer questions related to how to move from A to B or C to D.

A process oriented person will follow up all the stages involved until the desired output is realized.

3. Right technical skills and expertise

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How do you implement the theoretical concepts for your startup? You may have a good idea only to get stuck in the implementation stage.

Remember, a delayed implementation process may be disastrous to a new business. Your competitors may implement it before you do.

You need to hire a technical team that can take responsibility of any mistake they make and improve on subsequent products. They should be ready to learn and adapt to the dynamic changes in demand.

4. Perfectionists and time-conscious

Time-conscious people should assume supervisory roles. They will ensure that products get to the market at the right time. Timing is a crucial aspect of any marketing process. Any delay will make your products redundant.

A good example is Blackberry Limited that focused on their Blackberry OS. It wasn’t flexible enough at a time when Android had become a household name in the smartphone industry.

Late last year (2015), Blackberry launched an Android smartphone (Priv). Not much sales have been realized so far. This is all about timing.

Perfectionists should be part of the quality assurance team. They will not allow products with defects to be released to the market. As a startup, any inconsistency in quality can lead to your downfall.

5. Strategists

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Strategists will help your new business with the formulation of workable and realistic strategies. Your first product may not be perfect.

However, with proper strategies and a responsive website, you can easily succeed even in the most competitive market.

As an entrepreneur, you should aim to build a self-motivated team who are passionate about the work at hand. Make sure to recruit people who get inspired by what they do and are always proud to be associated with your new business.

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Originally published at on June 6, 2016.

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